CEDIA 2025
The client? ADI | Snap One is a leader in smart living solutions, following ADI Global Distribution’s acquisition of Snap One in 2024. Together, the brands have an impressive portfolio of home automation, security, networking, and AV products for professional integrators.
The goal? Design and deliver an immersive CEDIA 2025 tradeshow experience that could bring together two companies, two differing sets of products, all under one in-progress brand. Visually and strategically, it was a key step towards unifying the brand experience under one roof. With a full transition to “ADI” on the horizon, the booth served as an early signal of this change.
The project? At 50’x70’ (3,500 sq. ft.), the booth was one of the largest on the floor. We approved such a complex project by breaking the work into staged deliverables—conference room walls, main booth walls, product boards, a sintra signage, and additional graphics like QR codes, cabinet wraps, and museum cards. Partnering with production company Holt on 3D renderings and refinements, we ran multiple review cycles to ensure every detail aligned with the broader strategy.
The impact? At the show, ADI | Snap One earned 13 awards, the most we have ever received at a single trade show. The booth was packed every day, creating more opportunities to showcase innovation, strengthen relationships with integrators, and share the future of the ADI brand. Most impressively, our booth was awarded 1st place in the Nvytes Booth Awards, recognizing it as the best in its size category.
All imagery and content is copyright property of ADI | Snap One.
“What a comprehensive design strategy—awesome stuff!” -Abigail Hanlon, Sr. Director Product Marketing
“Really appreciate the clear level setting at the start, thank you!” -Emily Karlicheck, Sr. Product Marketing Supervisor
“The booth is looking fantastic, team. Well done!” -Kenny Kim, VP Product Management
“Brooke's keen eye for excellence was instrumental in the creation of our largest and most important tradeshow booth and campaign for CEDIA 2025. Her art direction, execution, and collaboration were instrumental in this massive initiative.” -Emily Bollman, Global Marketing Director, Growth & Creative
“This booth is absolutely phenomenal this year… It couldn’t look any better… everything is very well thought out and laid out very well, it’s just so so pretty.“ -Nick Lievano, Principal Videographer
